Nur Karaata Uğurlu, the creative director of the brand, studied at the London College of Fashion. Nur Karaata brand, which held its first fashion show in 2015, became one of Turkey's first and most sought-after design Resort Wear brands. Since its establishment, the brand has held many fashion shows and events. Nur Karaata has three product groups: Resort wear, Ski and Notte. In addition to selling online worldwide, Beymen, Brandroom etc. It continues its sales through well-known stores such as. Affordable luxury segment products of the Nur Karaata brand with unique prints shape Resort Swim trends in Turkey and Middle East countries.